Privacy policy
Our Privacy Policy
Effective Date: 7/12/2023
Welcome to Ludyifi ("we," "our," or "us"). We understand the importance of your privacy, and this Privacy Policy is designed to make it clear how we collect, use, share, and protect your personal information when you use our website.
Information We Collect
When you visit our website, we automatically collect certain information about your device. This includes details about your web browser, IP address, time zone, and some of the cookies stored on your device. While you browse our site, we also gather information about the web pages or products you view, the websites or search terms that led you to our site, and how you interact with our site. We refer to this automatically collected information as "Device Information."
We collect Device Information through:
- Cookies: These are small data files placed on your device, often with a unique identifier. For more about cookies visit this link.
- Log Files: These track actions on our site and collect data like your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- Web Beacons, Tags, and Pixels: These are electronic files used to record how you browse our site.
When you make a purchase or attempt to do so, we collect specific information from you. This includes your name, billing address, shipping address, payment information (such as credit card numbers), email address, and phone number. We call this "Order Information."
When we mention "Personal Information" in this Privacy Policy, we are referring to both Device Information and Order Information. With your consent, we may also send messages to your phone number to promote our products.
How We Use Your Personal Information
We primarily use the Order Information to fulfill your orders (processing payments, arranging shipping, and providing invoices/order confirmations). We also use it to:
- Communicate with you
- Screen orders for potential risk or fraud
- Provide information or advertising about our products or services in line with your preferences
We use the Device Information to screen for potential risk and fraud (especially your IP address) and to improve our website. This includes generating analytics about how customers browse and interact with our site and assessing the success of our marketing and advertising campaigns.
Sharing Your Personal Information
We share your Personal Information with third parties to help us use it, as described above. For instance, we use Shopify to run our online store. You can find more about how Shopify uses your Personal Information. We also use Google Analytics to understand how customers use our site. More on how Google uses your Personal Information can be found here.
We may also share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful requests for information we receive, or to protect our rights.
Behavioral Advertising
As mentioned earlier, we use your Personal Information to provide you with targeted advertisements and marketing communications that we believe may interest you. You can learn more about how targeted advertising works at the Network Advertising Initiative's educational page
Additionally, you can opt out of some of these services through the Digital Advertising Alliance's opt-out portal.
Do Not Track
Please note that we do not change our data collection and use practices when we detect a Do Not Track signal from your browser.
Your Rights
If you are a European resident, you have the right to access your personal information and request corrections, updates, or deletions. If you want to exercise this right, please contact us through the information below. If you are a European resident, please note that we process your information to fulfill contracts we might have with you (for example, if you place an order through the site) or to pursue our legitimate business interests, as listed above. Your information will also be transferred outside of Europe, including Canada and the United States.
Data Retention
When you place an order through our site, we keep your Order Information for our records unless you ask us to delete this information.
Changes
We may update this privacy policy to reflect changes to our practices, operational needs, legal requirements, or regulatory reasons.
Minors
Our site is not intended for individuals under the age of 13.